As a growth marketing leader, Cam's lived in the trenches of high-growth tech, specialising in transforming early-stage ideas into global, revenue-driving B2B SaaS products. His passion is helping ambitious talent navigate the unique challenges of scaling and achieving their goals. Cam's expertise is built on the hands-on experience of launching a new Booking.com for Business platform globally along with helping drive the successful launch and continuous growth strategy of the Xero App Store. From marketplace dynamics through to channel strategies, Cam has a deep generalist marketing skillset that combines strategic, analytical and creative thinking.